29.3.22

Video Premiere: Avalanche by Justine Never Knew The Rules












Brazilian shoegaze quartet Justine Never Knew the Rules, titled after a lyric from a Smashing Pumpkins song, began performing together in 2013, in Sorocaba, a city adjacent to São Paulo. After a five-year hiatus, the band has resurfaced with a new single Avalanche, their first one ever with lyrics in Portuguese. The song's theme is disillusionment and isolation, a melancholic which connects melodically, and signifies the band's successful return.

The music video, shot in black and white on a beautiful beach in Brazil, contains Avalanche and Lo Siento, two tracks from the single. The latter is a very brief tune that begins at 5:16, shortly after the tropical storm depicted in clip.

These two new songs were recorded between February and December 2021 in the band's own studio, Deaf Haus, in collaboration with another group from Sorocaba, Wry. The single is out through the independent label Midsummer Madness.

Justine Never Knew The Rules are Mauricio Barros, Bruno Fontes, Marcel Marques, and Gabriel Wiltemburg, who are working on their second album to be published in the second half of 2022.

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Justine Never Knew The Rules
Video directed by Justine
Photography by Rui Antunes

Midsummer Madness